Browse Insights
Sort by Category
Analyse Like A Pro: 6 Tips to Improve Your Google Analytics Knowledge Part 1
Google Analytics is often the most available digital analytics tool as it is free and easy to set-up. Basics are important but how can you improve your Google Analytics knowledge? Here are the first three tips to start with!
Predictive Analytics Tools and Calculators
Predictive Analytics is the use of historical data from sources to determine and identify future behaviours of your market. The goal of predictive analytics is to use the insights derived from such analysis to optimise and improve their marketing thereby increasing their competitive advantage in the market.